Storyteller Productions Brand Strategy & Identity Development

Written By Tessa Graham

Storyteller is an independent production company with a passion for original content that has global appeal, with the ability to finance projects in-house and work with the most sought-after filmmakers.

Founded by P.J. van Sandwijk and Michael Lesslie, Storyteller creates extraordinary cinematic experiences from documentaries to movies, such as Citizen K, American Dharma, Thirteen Lives (with Imagine), Space X with Tom Cruise, Thai Caves (National Geographic) Roads to Freedom (Ridley Scott) and Locked Down featuring Anne Hathaway and Chiwetel Ejiofor.

They are in the business of storytelling, with a pioneering attitude and a deep understanding of narrative, character and structure, they seek to tell the most compelling stories.

In this project, Tessa worked with the founders to define the Storyteller brand as well as project managed the development brand and motion identity. A fascinating project that spanned multiple time zones with extraordinary creatives based in South Africa and New Zealand with clients based in London and Los Angeles.

Tessa Graham

Tessa’s experience spans three continents and sectors as diverse as food, fashion, the environment, technology and sport. The common factor is that her work focusses on strategically developing businesses and individuals by starting with what she believes should be the most critical, influencing factor – the BRAND.

With a background in brand development across multiple platforms including television, publishing, licensing, sponsorship, speaking, franchising, digital, social and traditional media to name a few, she understands how these business models can be used to both communicate and leverage brands - at the same time as maintaining the integrity of what they stand for.

Her specialties include:

Brand Strategy

Brand Development

Brand Management

Business Development

Social Media Strategy

PR Strategy

Digital & Website Strategy

Intellectual Property Strategy

Publishing

Creative Project Management


Working for and collaborating with fast growing, entrepreneurial companies with strong leadership is what she loves.

Her success is evident by the companies and individuals she has had the honour of working with including Jamie Oliver, Natasha Sideris, the tashas Group, Fox Browne Creative, David Higgs, Lewis Pugh, Stella McCartney, Joe Boxer, and Razorfish to name a few.

Tessa was born and raised in Canada. She has lived in both the UK and the US for extended periods and now calls South Africa home.

https://www.tessagraham.com/
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